Know what’s
actually working.

See who visits your website, where they came from and what they clicked, and put QR codes on every table that you can track and change anytime.

An owner at the bar reviewing his website and QR codes in DerbyFlow on a laptop, beside a private events table tent, with a QR code scanned alert
  • Traffic in plain numbersVisits, sources and the clicks that turn into orders and bookings.
  • QR codes you never reprintChange where a code points after it’s printed, and track every scan.
  • Google’s numbers alongsideConnect Google Analytics and Search Console and see it all in one place.
An owner at a table in her closed restaurant in the morning, reading her website visits and where they came from on a laptop

Your website, in plain numbers.

Not a Google Analytics maze nobody opens.

  • Visits, pages and how long people stay
  • Where visits come from, including AI assistants like ChatGPT
  • New and returning visitors, devices and cities
  • Clicks on Order, Reserve, Call, Directions and Menu
  • This month against last month
  • Built into your website, with nothing to install
A guest scanning a menu QR code from a table tent on her phone, beside a receipt with a review code printed on it

QR codes you never reprint.

Put them on every table, window and receipt, and know what they do.

  • Codes for your menu, reviews, sign-ups and website
  • Change where a code points without reprinting it
  • Print-ready downloads for tents, flyers and receipts
  • Scans by day, hour, device and city
  • What a scan led to: menu opens, order and booking clicks
  • Codes that collect a guest’s name, email or phone
An owner and his marketer at the bar going through website visits and search traffic together on one laptop

Google’s numbers, next to yours.

The searches, the ads and the pixels, without five tabs open.

  • Google Analytics connected
  • Search Console queries, clicks and impressions
  • Campaign links tracked by name
  • Your Meta Pixel and Google Ads tag added for you
  • Event and catering inquiries tied to the visits before them
  • History kept for over a year

We set it all up. You see what’s working.

  1. We turn on tracking

    Built into your website, with your ad tags added for you.

  2. We make your QR codes

    For tables, windows and receipts, ready to print.

  3. We connect Google

    Analytics and Search Console, when you’re ready.

Stop guessing.

Guessing

  • Printed QR codes that go stale
  • No idea what a scan led to
  • Google Analytics nobody opens
  • Search Console in another tab
  • Ad tags pasted in by hand

  • Codes you can point anywhere, anytime
  • Scans tied to menu opens and order clicks
  • Your traffic in plain numbers
  • Search queries next to your traffic
  • Meta Pixel and Google Ads tag added for you

DerbyFlow

Works with the rest of DerbyFlow.

Questions owners ask.

Do I need Google Analytics?

No. Tracking is built into your website. You can also connect Google Analytics and Search Console and see them alongside.

What do you track?

Visits, pages, sources, devices, cities, and clicks on your Order, Reserve, Call, Directions and Menu buttons.

Can I change a QR code after it’s printed?

Yes. Point it somewhere new anytime, and the printed code keeps working.

What happens when someone scans a sign-up code?

They get a short form in your brand for their name, email or phone, and the contact is saved against that code.

Does it track revenue from my website?

Not from visits directly. It tracks the order and booking clicks that lead there, and private events and catering show booked value by where the inquiry came from.

Is it real time?

It updates whenever you open it or refresh, which is plenty for seeing what’s working week to week.

How long is data kept?

Visits, scans and clicks are kept for 13 months, so you can compare this year with last.

Which package includes analytics?

Every package. Website analytics and QR codes are part of DerbyFlow.